Tools Laura can’t live without:
Laura, our UX designer, is one of those authentic people who personifies the best qualities of her work: genuine, to the point, and effective. Working with our clients, she never stops asking questions. She gets to the bottom of their needs and expresses them in concepts that become simple, essential interfaces that get the job done right and no more. We love her calm and the joy she brings to our office every day.
- Project conceptualization and documentation
- People, healthy client (and colleague!) relationships
- Asking why, listening, understanding, values-driven work
- Adobe XD, Design, UX, UI
- Delivering value and values-driven work
Laura and TYPO3
Laura on working at b13
Laura’s Dos and Don’ts
- Listen, ask why, listen some more.
- Overcomplicate things in UX or life … and never say never.
Latest articles by Laura Heine
What is Information Architecture and why does it matter? Information Architecture (IA) is about organizing and structuring the content of websites. It is like a blueprint for the final product, and just as a blueprint of a building is an essential tool for an architect, the IA is an essential part of building a website. Good IA is the foundation for good User Experience (UX). It enables users to effortlessly find the information they need. The best visual design won’t help you if your users can’t navigate through your site. Therefore it’s important to take some time and lay out a plan before starting the design.